A passion for cycling led to the creation of a range of top quality cycling kit. Justin Belcher of Shutt Velo Rapide shares with us his passion for the velo and motivation behind the brand.
What’s the best idea you’ve had on your bike?
This happened on holiday. My wife and I were riding through a pine forest in France when we saw some cycle tourists heading the opposite direction. During the rest of our ride we hatched a plan to spend the following year cycle touring around Europe. We did it too!
Tell us about what your business does?
Formed in 2009, Shutt Velo Rapide is British company run by people who love cycling and have a passion for excellent kit. In early 2016 we ‘re-booted’ and the subsequent development of a fantastic new product range has seen our large online customer base grow steadily.
Why do you do this?
We’ve put quality above all else, in the belief that customers can have a top-quality product without having to sell a kidney! We’re proud to be able to position Shutt Velo Rapide as a premium product line which matches, and in many cases exceeds, the standard set by the big names.
How long has this business been running for?
What bit of advice would you give to your younger self?
Everything costs more than you think and you will sell less than you think
What’s the best way people can connect with you?
At CycleFox we believe the bicycle has a big role to play in building happier, more vibrant and connected communities. Our mission is to help more people enjoy the fun and freedom of cycling.
Join our community and help make happier places to live – our membership card will give you discounts on a range of cycling stuff.